ACC 7020 Module 1 Written Assignment: Finance, Free Cash Flow and Value Creation Example

Reviewed by Edgar Pennington, MBA Thomas Edison State University Updated October 2026

This ACC 7020 Module 1 example measures value creation for the first written assignment in Financial Essentials for Accountants, a course in TESU's MBA in Accounting. ACC-7020 approaches corporate finance from the controller's chair, using Ehrhardt and Brigham's Corporate Finance: A Focused Approach. The paper follows Ridgeline Packaging, a composite public company in Bridgewater, New Jersey, with $1.2 billion of sales. Acting as its controller, it converts operating results into free cash flow, measures return on invested capital and economic value added against the cost of capital, values the firm from its free cash flows and compares the result with the market, then examines how the CEO's bonus plan creates an agency conflict.

CourseACC-7020 Financial Essentials for Accountants
ModuleModule 1
Paper typeModule 1 written assignment: introduction to finance and value creation
LengthAbout 729 words, 5 pages
FormatAPA 7 student paper
SchoolThomas Edison State University
ProgramMBA in Accounting
UpdatedOctober 2026

Free sample paper for ACC 7020 Module 1

1

Earnings, Cash Flow and Value: A Controller's Analysis of Value Creation at a Bridgewater Packaging Company

Student Name

MBA in Accounting, Thomas Edison State University

ACC-7020: Financial Essentials for Accountants

Mentor Name

Month Day, Year

What this page is doingThe title moves from the measure managers report to the measure investors value, the shift the assignment explains, for the composite company used in every module.
2

Earnings, Cash Flow and Value: A Controller's Analysis of Value Creation at a Bridgewater Packaging Company

Introduction

Ehrhardt and Brigham (2024) frame financial management around intrinsic value: expected free cash flows discounted at the weighted average cost of capital. Earnings per share, the number managers often watch, can rise while value falls, because earnings ignore the cost of the capital used to produce them. A controller's job is to measure value creation correctly and to point out where incentives push managers away from it.

Part A: From Earnings to Free Cash Flow

Free cash flow is the cash available to all investors after the company has made the investments needed to sustain its operations. Ridgeline's net investment in operating capital was $30 million: $75 million of capital spending less $60 million of depreciation, plus $15 million more working capital.

Free cash flow can be used in five ways: paying interest, repaying debt, paying dividends, repurchasing stock or buying short-term investments. Ridgeline's $97.5 million covered its after-tax interest of about $41 million on $860 million of debt, leaving the rest for shareholders, which is why the $150 million buyback described in Part D required new borrowing.

2024, in millionsAmount
Earnings before interest and taxes$170.0
Taxes on operating income at 25 percent(42.5)
Net operating profit after taxes127.5
Plus depreciation60.0
Less capital expenditures(75.0)
Less increase in net operating working capital(15.0)
Free cash flow$97.5

Part B: Return on Capital and Economic Value Added

Ridgeline's operating capital, its net operating working capital plus net fixed assets, is $1,300 million. Its weighted average cost of capital, estimated in Module 2, is about 8.52 percent.

Ridgeline creates value, but by a thin margin: its return exceeds its cost of capital by 1.3 points. Growth creates value only while that spread is positive, so expansion into products earning less than 8.52 percent would raise sales and earnings but destroy value. Biddle et al. (1997) found that EVA did not outperform earnings in explaining stock returns, which suggests treating it as a management tool for capital discipline rather than a better predictor of stock prices.

MeasureComputationResult
Return on invested capital$127.5 / $1,3009.8%
Capital charge8.52% x $1,300$110.8 million
Economic value added$127.5 less $110.8$16.7 million
Market value added$1,600 market value of equity less $440 book equity$1,160 million
What this page is doingStating the spread between return and capital cost in points makes clear how little room the company has before growth begins to destroy value.
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Part C: Valuing the Firm

Assuming 4 percent growth forever, next year's free cash flow is $97.5 million times 1.04, or $101.4 million, and dividing by the 4.52 point spread between the cost of capital and growth gives operations worth about $2,243 million. Subtracting $860 million of debt leaves an intrinsic equity value of about $1,383 million, against a market value of $1,600 million. The market is pricing in either faster growth or a wider spread than current results support. Because the valuation is highly sensitive to the growth rate, the controller should present a range: at 3 percent growth, equity value falls to about $959 million; at 4.5 percent, it rises to about $1,674 million, slightly above the market price.

The model also shows what the market price implies. Solving for the growth rate that equates the value of operations to $2,460 million, the sum of the market value of equity and debt, gives about 4.4 percent, only slightly above the 4 percent assumed. The gap between intrinsic and market value is therefore modest and depends mainly on how fast investors expect Ridgeline to grow.

Part D: An Agency Conflict in the Bonus Plan

Ridgeline's CEO earns a bonus for growth in earnings per share. This creates the conflict Jensen and Meckling (1976) describe, in which an agent's interests diverge from the owners'. EPS can be raised by borrowing to buy back shares, by cutting research and maintenance or by investing in projects that earn more than their after-tax interest cost but less than the full cost of capital. Last year, Ridgeline deferred a $20 million equipment upgrade while repurchasing $150 million of stock, lifting EPS by 6 percent while operating capital aged.

The controller should recommend tying a meaningful part of the bonus to EVA or to return on invested capital relative to the cost of capital, measured over three years, with part paid in restricted stock that vests over time. Adding a maintenance capital floor would prevent underinvestment from flattering short-term results.

References

Biddle, G. C., Bowen, R. M., & Wallace, J. S. (1997). Does EVA beat earnings? Evidence on associations with stock returns and firm values. Journal of Accounting and Economics, 24(3), 301-336. https://doi.org/10.1016/S0165-4101(98)00010-X

Ehrhardt, M. C., & Brigham, E. F. (2024). Corporate finance: A focused approach (8th ed.). Cengage Learning.

Jensen, M. C., & Meckling, W. H. (1976). Theory of the firm: Managerial behavior, agency costs and ownership structure. Journal of Financial Economics, 3(4), 305-360. https://doi.org/10.1016/0304-405X(76)90026-X

Reading the ACC 7020 Module 1 assignment instructions

Over four modules, ACC-7020 grades four written assignments for 30 percent, with the third carrying only 3 of those points, eight forums for another 30, a Starbucks investment case for 30 and the synchronous Edison Live events for the final 10. The Module 1 assignment covers the role of financial management, value creation, financial statements and free cash flow, and agency conflicts. Expect computations of free cash flow, ROIC, EVA and MVA and discussion of the controller's role. Ridgeline's statements are composites. Some versions add a market value added comparison across competitors or ask how dividend policy affects value. Expect at least one question that asks whether growth creates value for the company in the problem.

Inside the ACC 7020 Module 1 example

The introduction defines intrinsic value and explains why earnings can mislead. Part A converts EBIT to free cash flow in a table. Part B computes ROIC, EVA and MVA and interprets the spread between return and the cost of capital, with research on EVA's usefulness. Part C values the firm with the constant growth model, compares it with the market and shows sensitivity to growth. Part D applies agency theory to an EPS-based bonus with a specific example and recommends a redesign. Every figure carries forward into the later modules, so the cost of capital and valuation here become the base for the capital structure and project questions that follow.

Reading the ACC 7020 Module 1 grading rubric

The value creation assignment is one of the three written pieces that share 27 percent of the ACC-7020 grade. Mentors check free cash flow and EVA computations, a correct valuation with the cost of capital and growth, interpretation of results against the market and analysis of agency conflicts with practical recommendations. Connecting the numbers to decisions a controller would make shows integration of theory and practice. Sensitivity analysis earns credit. Free cash flow built from operating profit, an EVA computed with the right capital base and a valuation tested for sensitivity form the quantitative core. The agency analysis should name the incentive, show its effect with an example and propose a specific change to the bonus plan.

Common ACC 7020 Module 1 mistakes, and how to avoid them

Value creation answers lose points for computing free cash flow from net income without adjustments, ignoring working capital and treating EPS growth as value creation. Start from operating profit after tax. Compare ROIC with the cost of capital before judging growth. Show how sensitive the valuation is to growth. State the growth rate and cost of capital you use and why, since small changes move the value a great deal. Compare ROIC with the cost of capital before deciding whether growth adds value. A free first sample of your own ACC-7020 Module 1 assignment is available on request.

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ACC 7020 Module 1 questions, answered

Where can I find a free ACC 7020 Module 1 sample paper?

The Bridgewater packaging company analysis appears above: free cash flow, ROIC, EVA and MVA, a constant growth valuation and an agency conflict in the CEO's bonus.

What is free cash flow?

Net operating profit after taxes minus net investment in operating capital: the cash available to all investors.

How is economic value added calculated?

Net operating profit after taxes minus the weighted average cost of capital times operating capital.

Why can EPS growth destroy value?

Because EPS ignores the cost of equity, so investments earning less than the full cost of capital can raise EPS while lowering value.

What is the constant growth valuation formula?

Divide next year's free cash flow by the gap between the cost of capital and the growth rate to get the value of operations.